Are you an author trying to increase your online presence? If yes, then having a good author’s website can help you. Your author’s website serves as your central hub. It’s where readers can discover more about you and your published works, whether you’ve opted for self-publishing or collaborated with a publisher. You need to keep certain things in mind before getting an author website design to avoid pitfalls and grow your author brand.
However, many authors often fail to recognize the significance of having a website. In all honesty, since they lack web design or development skills, a substantial number of author websites on the internet are inadequately designed. Delve further into this article for an in-depth discussion on the design of author websites. Keep reading to gain more insights.
What is an author’s website?
Being an author provides you with the opportunity to establish your online identity through your author’s website. These websites enable you to explore your work, cultivate a following, and advance your writing career.
An author’s website serves as a place for people to explore and learn more about the author’s writing journey and other literary works. The primary objective of an author’s website is to establish credibility in the respective field, whether it pertains to fiction or non-fiction books.
Why do you need an author website design, and how can you help?
If you are familiar with the concept of an author website, proceed to explore why having an author website is essential and how it can benefit you in diverse ways.
A. Centralized reader access
It spares them the need to visit multiple platforms to peruse their novels, poems, essays, and other literary works. Do you want to increase the earning potential of your writing work? Sell your works directly to readers through your author’s website. You get more profit from the author’s website compared to using other platforms.
B. Enhance credibility as an author
While it might seem trivial, developing a high-quality author website enhances how seriously people perceive you. Moreover, possessing an author’s website features as a promotional tool, especially if you plan to engage in public speaking engagements, will help you build a proper audience base.
C. Capture leads and nurture your audience
Engaging with your readers through your website and utilizing email as a fan-interactive platform is recommended. This strategy mirrors lead generation approaches employed by companies.
Do you want to excite readers and make them join your mailing list? Offer an exclusive chapter from an upcoming book or an unreleased story. Employing various creative methods to encourage sign-ups is also an option.
Essential functions or things to keep in mind of author website design
Initiating the construction of an author’s website foundation is vital, yet staying ahead of the curve is equally essential. Therefore, consider the following key aspects when developing your author website:
A. Acquaint yourself with modern web design
Employing an appealing color palette, approachable fonts, and responsive functionality enables your website to adapt to the screen size of any device your visitors may utilize. Additionally, incorporating other features can enhance the attractiveness of your author’s website.
Do you want to come up with a unique author website design? Understand the fundamentals of web design even when you use professional author website designers or utilize a template to construct your website.
B. Give visitors something special:
Leveraging giveaways is a widely embraced strategy, and presenting visitors with something distinctive on your website can lead to reciprocal benefits. For example, you were acquiring a user’s email for your subscription list.
Opt for an interactive pop-up to provide a sneak peek of your upcoming book when someone opts to subscribe to your newsletter. Alternatively, seamlessly incorporate the offer directly into your homepage.
C. Maintain active social media profiles
Merely establishing your website is insufficient; it should direct users to other accounts, showcasing your social proof and fostering engagement with your readership.
It aids in keeping them updated on forthcoming events, podcast appearances, the release date of your next book, and any other aspects related to your professional accomplishments. Regular updates become feasible when they subscribe to your email list and follow you on social media.
D. Keep search engine optimization (SEO) in mind
SEO is a technique to guarantee visibility for your site in search engines. It serves as a valuable tool to secure the appearance of your author’s website in search results.
Achieving this involves incorporating specific keywords and phrases into the metadata and content of your website. Seeking assistance from professional author website services can enhance your SEO efforts.
How can our services help you get an author website design?
Are you trying to be unique as an author? Leverage professional author website design services from Bookllo to establish your online presence. It is why our services acknowledge the unique needs of authors and ensure a website design that effectively showcases your literary works.
We prioritize elements that captivate readers through customized layouts or seamless navigation. We also make sure that you establish a connection with your audience, display your achievements, and effectively communicate your message through our author website design.
Conclusion
Now that you understand the purpose of an author website and its benefits for your work, consider partnering with professional author website design services when creating your site to attain your goals successfully.
FAQs
1. What is the Best Web Hosting Platform to Create an Author Website?
Tailor the selection of the perfect web hosting platform for an author’s website to match your distinct needs. Many authors opt for WordPress due to its flexibility and extensive range of plugins.
2. Should I Hire a Professional Author Website Designer?
If you lack technical skills, prioritize organic search visibility, and require specific features for your website, engaging the services of a professional author website design service is the appropriate course of action.
