Privacy Policy
Last updated: October 26, 2026 • Transparent, privacy-first practices for authors and readers
01Introduction
At Bookllo (also known as Bookllo Publishing, legally operated by Bookllo Publishing LLC), we respect your privacy and are committed to protecting your personal data.
This Privacy Policy explains how we collect, store, use, and safeguard personal information when you visit our website (bookllo.com), create an author account, access our universal book links, read 3D flipbook book samples, download giveaway materials through reader funnels, use our free online apps, or purchase publishing services.
We believe in complete transparency. We do not sell your personal data to data brokers or third-party advertisers.
02Our Roles: Data Controller vs. Data Processor
Under data protection laws (including the EU/UK General Data Protection Regulation and comparable privacy statutes), our responsibilities vary depending on how you interact with Bookllo:
We act as the Data Controller for account registration information, billing records, direct inquiries, and aggregated platform usage analytics collected from authors, clients, and visitors using bookllo.com.
When prospective readers submit their email addresses on an author's custom giveaway or ARC campaign page (/op/[slug]), the Author is the independent Data Controller. Bookllo acts solely as a Data Processor hosting the form and securely storing leads on the author's behalf.
03The Personal Data We Collect
We collect several categories of information to provide and enhance our author marketing platform:
A. Author Account & Profile Data
When you register an account, we collect your name, email address, encrypted password hash, author pseudonym / pen name, profile photo, biography, website URL, and social media handles.
B. Book Catalog & Uploaded Creative Materials
Book titles, subtitles, blurbs, ISBNs, retailer product links, uploaded cover images, PDF excerpts for 3D flipbook previews, and digital book files (EPUB, PDF, MP3) provided for reader giveaway campaigns. Authors retain 100% intellectual property ownership of all uploaded files.
C. Reader Lead Data (Collected via Author Funnels)
When a reader opts in to receive a book sample, ARC, or reader magnet on an author's offer page, we collect the reader's email address and download timestamp. This data is stored strictly for export by that specific author.
D. Technical & Geo-Routing Data
Internet Protocol (IP) address, approximate geographic location (country and region, essential for automatically routing Universal Book Links to localized stores like Amazon.com vs. Amazon.co.uk vs. Amazon.in), browser type, operating system, device characteristics, referring URLs, and timestamps.
E. Usage & Click Analytics
Aggregated click tracking on bookstore links, reader engagement metrics in the 3D flipbook viewer (such as pages turned and reading time), and conversion rates for author campaigns.
F. Billing & Payment Information
When purchasing Pro subscriptions or custom publishing services, payment data is processed directly by PCI-DSS compliant third-party payment processors (e.g., Stripe). Bookllo does not store full credit card numbers or sensitive payment credentials on our servers.
G. Free Client-Side Author Tools
Utilities provided under our Free Tools suite (such as the Title Case Converter, WebP Converter, WP2MD, and PDF Page Master) execute primarily in your web browser. Content processed via these utilities is not permanently stored or harvested on our servers.
04How We Use Your Personal Data & Legal Bases
We use your personal data only when lawful bases exist under applicable data protection regulations:
- To Provide Platform Services (Contractual Necessity): Rendering Universal Book Links, serving interactive 3D flipbook previews, delivering digital giveaway files, maintaining author landing pages, and providing access to your dashboard.
- Geolocation Routing (Legitimate Interest): Detecting your country level from IP data to automatically redirect readers to their preferred local bookstore (e.g., routing UK visitors to Amazon UK and German visitors to Amazon DE).
- Analytics & Platform Improvement (Legitimate Interest): Generating privacy-focused aggregated analytics for authors so they can monitor campaign reach, link performance, and reader interest.
- Author Service Fulfillment (Contractual Necessity): Executing professional services such as book formatting, cover design, ISBN assignment, website development, and marketing campaigns.
- Account Communications & Security (Legal & Contractual): Sending transactional emails (email verifications, password resets, billing invoices, security notices) and defending against fraud, spam, or malicious attacks.
05Data Sharing & Disclosure
We strictly limit the sharing of your personal data:
Sharing with Campaign Authors: If you are a reader and opt in to download a book sample, reader magnet, or ARC via an author's campaign page (/op/[slug]), your email address and download timestamp are shared exclusively with the author hosting that campaign.
Trusted Service Providers: We share necessary data with trusted vendors that provide core infrastructure, including cloud hosting facilities, secure database hosting, transactional email delivery services, content delivery networks (CDNs), and payment gateways. All service providers are contractually bound to confidentiality and security standards.
External Bookstore Retailers: When a reader clicks a bookstore button (e.g., Amazon, Apple Books, Kobo, Barnes & Noble), they leave Bookllo and transition to that third-party retailer. Any personal data collected on external sites is governed by that retailer's privacy policy.
Legal Requirements & Safety: We may disclose information if required to comply with a valid legal obligation, court order, subpoena, or to protect the vital rights, safety, or property of Bookllo, its users, or the public.
Zero Data Sales: We do not sell, rent, or trade your personal data to data brokers, marketing agencies, or advertising exchanges.
07Data Security, International Transfers & Retention
Security Measures: We employ industry-standard technical and organizational security measures to protect your information against unauthorized access, loss, alteration, or disclosure. This includes TLS/SSL encryption for data in transit, encrypted database connections, credential hashing, and strict role-based access controls.
International Data Transfers: Bookllo Publishing LLC is registered in the United States (Santa Fe, NM) with technical operations in India (Kolkata) and cloud infrastructure deployed globally. By using the platform, you acknowledge that your data may be transferred to and processed in countries outside your residence. Where applicable, we implement Standard Contractual Clauses (SCCs) to ensure equivalent protection.
Data Retention: We retain account data for as long as your account remains active. If you delete your account, personal data and uploaded creative assets are purged from active production databases in accordance with standard deletion protocols, except where retention is required for legal, tax, or fraud prevention compliance.
08Your Privacy Rights (GDPR, UK GDPR, CCPA/CPRA)
Depending on your location, you may hold specific legal rights regarding your personal information:
- Right to Access: Request a copy of the personal information we maintain about you.
- Right to Rectification: Request correction of inaccurate or incomplete personal information.
- Right to Erasure ("Right to be Forgotten"): Request deletion of your personal data and account records.
- Right to Data Portability: Obtain your data (including your author catalog, book links, and collected reader lead lists) in a structured, commonly used CSV or JSON format.
- Right to Object or Restrict Processing: Object to processing based on legitimate interests or request restrictions under certain circumstances.
- California Privacy Rights (CCPA/CPRA): California residents have the right to notice of collection, right to know, right to delete, right to correct, and the right not to face discriminatory treatment. Bookllo does not sell or share personal information for cross-context behavioral advertising.
To exercise any of these rights, please contact our privacy team at support@bookllo.com. We will respond within thirty (30) days in accordance with applicable laws.
09Children's Privacy
Bookllo is designed for authors, self-publishers, and adult readers. We do not knowingly collect personal data from children under the age of 13 (or under 16 in the European Union). If you believe a child has provided us with personal information without parental consent, please contact us at support@bookllo.com and we will promptly delete the data.
10Our Offices & Privacy Inquiries
If you have questions, comments, or data requests regarding this Privacy Policy or our privacy practices, please contact our Data Protection Team:
Operations & Technical Center
157/B Lenin Sarani
Kolkata, 700013
India